Brands That Rock Hard
Posted At: July 11, 2013 at 3:00 p.m. by Martina Kaiwi Brand consistency is an essential survival tool for organizations located around the world. As for Hard Rock Cafe and its
Post-Secondary PR
Posted At: July 1, 2013 9:50 a.m. by Gillian Richard Public relations can be applied in almost any industry, company or context. The world of higher education is no exception
Buying Into the Vision
Posted At: June 28, 2013 5:20 p.m. by Claudia Calhoun Vision. It takes on many different definitions, but for a company, the definition is simple: It is why we do what
Leaving Your Mark Through Personal Branding
Posted At: June 12, 2013 11:15 p.m. by Casey B. Rogers In today’s celebrity-conscious culture, personal branding has become one of the most useful tools in harnessing the true power of
Art and PR Render a Masterpiece
Posted At: May 30, 2013 10:15 A.M. by Taylor Hodgkinson The art industry can be lucrative in enriching one’s culture and imagination. Expressing one’s self through creative outlets provides participants with
When the Boss Slips Up…
Posted At: May 21, 2013 8:30 a.m. by Lindsey Green Although the PR team for any high profile public figure or institution is probably accustomed to busy schedules and hectic lifestyles,
What Makes a Beautiful Campaign?
Posted At: April 29, 2013 5:00 P.M. by Kaitlyn Honnold What happens when a clothing company tells you to buy fewer clothes? Or how about when a beauty product company tells
The Horsepower of Conversation: IndyCar PR
Posted At: April 26, 2013 12:04 p.m. by Jessica Ruffin The sun glistened brightly against the clear blue sky, shining upon the shoulders of the pedestrians below. The smell of
Fake Stories, Real Consequences
Posted At: April 24, 2013 7:30 P.M. by Grayson Martin Yesterday, the Associated Press’ Twitter account was hacked. The hacker then tweeted, “Breaking: Two Explosions in the White House and Barack
Around the World in Four Hours: International Cottages
Posted At: April 23, 2013 10:00 p.m. by Haley Clemons You don’t need a passport to travel the world. In one afternoon, I learned that Denmark invented Legos, mythical trolls