They Don’t Have to Be Crises
Published on Nov. 8, 2022, at 4:37 p.m.by Breanna Erickson. In our world, a crisis mindset seems to be the default. In America especially, we’ve become accustomed to practicing severe weather and
Blast from the Past: 15 Years of Platform and Counting
Published on Oct. 31 at 7:27 p.m. by Lauren Barnes. The final, and at times most crucial, step in a public relations campaign is evaluation — the part where PR
The Rise of the Personal Brand and NIL
Published on Oct. 26, 2022, at 7:45 p.m. by Carleigh Clark. Name, image and likeness. Three words that have changed the landscape of college athletics almost overnight. NIL deals created millionaires
How TikTok Is Being Used Strategically in PR
Published on Oct. 26, 2022, at 5:19 p.m. by Kelsey Nayman. If you heard the phrase “tik tok” in 2009, chances are you would probably think of American singer-songwriter Kesha’s
Internships: The Unspoken Truth of Breaking into the PR World
Published on Oct. 24 at 4:42 p.m. by Sophie Collins. Freshman year of college is full of new beginnings, friends and challenges. Professors and advisers consistently remind any student who
Today’s Hot Take: The World Needs PR
Published on Oct. 24 at 4:39 p.m.by Trinity Hunter “You’re going to regret switching your major. Public relations won’t get you where you need to be.” In spring semester of
In Order to Be Clean, We Might Need to ‘Think Dirty’
Published on Oct. 24 at 4:18 p.m. by Sydney Palmer. We all want to use cosmetic products that are good for us, right? Nobody purposefully purchases a product they think
Kanye “Ye” West’s Image Is Heading South
Published on Oct. 19, 2022, at 2:00 p.m. by Jamie Zimmerman. “Stop telling Jewish people to get over what Kanye said and that he’s mentally ill and not serious.” “Please
When the Internet Beats the PR Team to the Punch
Published on Oct. 17, 2022 at 4:10 p.m.by Annabelle Blomeley Ned Fulmer seemed like the perfect husband. For years, he embodied an online personality with his wife, Ariel, at the
“Wake Up Jimmy”: The Award Show Joke Gone Wrong
Published on Oct. 13, 2022, at 1:45 p.m.by Lauren Barnes. The internet rallied around Quinta Brunson after she was forced to share the stage with Jimmy Kimmel while accepting an