A New Image: Cultivating Culture & Class in America
Public relations campaigns are everywhere and everyone seems to be a part of them. Whether for a political campaign, club opening or even a new product line, they seem to
Get A Personality
Throughout my years as a student, I’ve heard teachers and practitioners alike ask students why they want to enter the field of public relations. And much to my dismay, the
The Biggest Threats Facing PR
Earlier this year, when reading a colleague’s blog post, it occurred to me that there are some very real threats facing us as PR Practitioners, both in terms of detriment
The PR Department… A thing of the past?
Currently, the economy is not at its best. This may be the most obvious declaration you have read in quite some time. Our daily activities consist of eating, sleeping, working
Free Giveaways!!!
Who doesn’t love freebies?! We all do, whether it’s a pencil, bumper sticker or food. There is no better way to win over people than with free stuff. Offering anything
WOM- A useful technique for PR?
Remember back when you were in elementary school and a rumor started at the lunch table that got passed down through 20 kids in a matter of seconds? Well, word
Marketing God
My grandmother takes the Great Commission to heart and even though she is ninety years old, she asks everyone who comes to her house one question, “If you died tonight,
Financial Crisis or Moral Crisis?
USA Today recently pointed out that corporate apologies are becoming more and more rare in the face of the current economic crisis. The article argues that CEOs see admitting blame
Buzzword or Buzzkill
With the presidential election just days away and the final debate only a memory, we have seen numerous buzzwords and slogans thrown out there. Obama is begging for “change” at
Celebrities Fight For a Cause
Celebrities define our culture. You buy a certain style of dress, brand of jeans, type of video game or cup of coffee because the celebrity you admire the most purchases