GPS to International Public Relations
Published on November 7, 2018, at 4:22 p.m. by Trenton Brasfield. International public relations involves any business communications done on a global scale. If a message crosses sovereignty lines, it
Professional Insight on Implementing Diversity and Making Inclusion Possible
Published on November 12, 2018, at 4:23 p.m. by Trenton Brasfield. Diversity and inclusion are currently topics of high focus in society. This trend is seen extensively in the corporate
From Grassroots to Great Success
Published on October 29, 2018, at 4:19 p.m. by Anna Claire Toxey. Growing an organization is generally not an easy task, and often proves to be especially difficult for nonprofits.
Come Fly with Me: The Art of Airline Public Relations
Published on October 17, 2018, at 7:45 p.m. by Emily Hillhouse. Aside from being the largest U.S. domestic airline, Southwest Airlines has a reputation in the communications industry for superior
How to Find and Distinguish Your Personal Brand
Published on October 10, 2018, at 10:05 a.m. by Anna Jones. Many believe the term personal brand was coined by Tom Peters in 1997, in an article he wrote for
The Richards Group — Agency Profile
Published on October 1, 2018, at 4:45 p.m. by Bri Roselius. Stan Richards’ philosophy is simple. When he founded The Richards Group (TRG) in 1976, Richards had one method in
What’s the Deal with the Oxford Comma Debate?
Published on September 28, 2018, at 9:10 p.m. by Emily Hillhouse. The Oxford comma is the last comma before the final conjunction in a series. For example, it’s the comma
Accredited in Public Relations: Going the Extra Mile
Published on September 24, 2018, at 4:35 p.m. by Savanna Guitard. When college students hear “continuing your education,” many think of getting a master’s degree. However, public relations professionals have
Creating a Winning Brand in the NFL
Published on May 16, 2018, at 8:44 a.m. by Halle Russo. What do Tom Brady, the New England Patriots and the National Football League all have in common? Strong, distinct
How to Get into an Industry That Makes a Difference
Published on April 26, 2018, at 7:23 p.m. by Colin Wylie. Want to go to sleep each night with a sense of satisfaction? Try CSR. Corporate social responsibility, corporate citizenship,