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The NFL Lockout: Millionaire Versus Billionaire

Posted At: September 2, 2011 12:21 PM by Jaclyn McNeil by Jaclyn McNeil The NFL lockout ended on the 136th day of the longest labor dispute in NFL history. The road to this point in the NFL lockout had been a long and difficult one. In 2008, NFL owners unanimously voted not to

Social Media’s Return on Investment

Posted At: September 2, 2011 11:51 AM by Amandeep Judge and Hannah McDaniel Social media’s impact on communication has been phenomenal. Many social media experts say that it will be the main way people communicate and interact in the near future. Although social media is becoming popular and

Obama’s #Compromise Twitter Campaign Prompts Debt Ceiling Agreement

Posted At: August 25, 2011 9:14 PM by Jaclyn McNeil When congressional leaders and President Obama announced that an agreement had been reached over the U.S. debt ceiling and looming debt crisis, the world of Twitter weighed in. The agreement came after Obama urged the

PRSSA: A Gateway to Your Success

Posted At: October 31, 2011 12:35 PM The establishment of PRSSA is attributed to three individuals, two of whom have earned postgraduate certificates in public relations (APR) — Chris Teahan, Jon Riffel and J. Carroll Bateman — along with Betsy Plank, considered PRSSA’s godmother. They

Megan Reichenbach

Posted At: November 1, 2011 5:12 PM “Unfortunately, I do not have the ability to predict the future, but it will be changing dramatically,” Fred Cook, president and chief financial officer of GolinHarris Public Relations Agency, said. An innovated future of the agency On September

Olivia Dikambi IS PR

Posted At: November 2, 2011 1:06 PM Even while she was working as an intern, Olivia Dikambi knew that she would not be happy until she was her own boss. Years later, the result is the I AM PR Agency LLC, Dikambi’s own PR firm. The

The Transcendence of Pink

Posted At: November 21, 2011 1:06 PM The color pink is not only used to deliver unspoken verification to hospital visitors waiting for the arrival of new life. Now, the color pink is better known for delivering a different type of message — breast cancer

The Secret to Rebranding Success: Stay Confident

Posted At: November 21, 2011 1:11 PM Coca-Cola products have a longstanding signature brand. Coca-Cola’s bright red and token script give the product a timeless, easily identifiable look. Unlike some of its competitors, Coca-Cola’s brand hasn’t had too many fundamental changes over the years. When

Brand Networks: A Social Media Engagement

Posted At: November 21, 2011 1:08 PM It seems that many small businesses and large corporations have caught on and realized the advantages and opportunities that social media can provide. It’s not unusual for your favorite clothing brand or restaurant to have its own Facebook

More Bang for Your Buck

Posted At: November 21, 2011 1:17 PM Public relations practices are all about results. Whether these results are for a large corporate agency or a small nonprofit organization, results they remain. These results show the successes, or failures, of an organization’s most meaningful initiatives. Nonprofit

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