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Welcome – Fall 2009 – Volume IV, Issue I

Welcome! Thank you for joining us for Volume IV, Issue I, of Platform Online Magazine. We are proud to continue Platform’s diverse range of public relations topics by contributing articles and blog posts relevant to matters facing our industry and society today. Features in this issue include higher

Biographies – Fall 2009, Volume IV, Issue I

Aly Alameddin – Sugar Land, Texas Major/Minor: Public Relations/English Academic Achievements: President’s List (Fall 2007–Fall 2008), Dean’s List (Spring 2007 and Spring 2009), National Society of Collegiate Scholars Jobs & Internships: Co-Account Executive for Alabama’s Big Read Campaign (Fall 2009/Spring 2010), Intern for The Methodist Hospital (Summer 2009), Intern

Word of Mouth: Join the Conversation

Posted At: December 8, 2009 1:03 PM by Josh Morris If work or pleasure takes you to Boston, and a friend suggests you go to Faneuil Hall and eat at Houston’s – for lunch or dinner (they don’t serve breakfast) – because it is the best

PR in the City: A Look Into Local Government Public Relations

Posted At: December 8, 2009 10:22 AM by Enelda Butler The goal of any local government should be to serve the best interest of its citizens. The development of new forms of communication, such as social media Web sites like Facebook, YouTube and Twitter, has revolutionized

The Heart of the Matter

Posted At: December 7, 2009 3:54 PM by Ashley Ross Public relations is all around us. Every day we get a firsthand glimpse at companies dealing with PR through various modes of communication with the public. Oftentimes, we forget, or overlook, the fact that those companies

International PR: Do You Have Reservations?

by Amanda Aviles Curious about what it would be like to live in another country? Or form business relationships with people from exotic backgrounds, whose customs and beliefs vary drastically from yours? Have you ever considered working for an international company in the U.S.? Ever dreamed

The Different Faces of Internet Self-Promotion

Posted At: December 2, 2009 12:33 PM by Ashley Ross College students are continually warned about the negative effects of irresponsible management of social media accounts such as Facebook, Twitter and MySpace. Concerns of this nature arise because personal social media accounts can either assist or

Military PR: From Vietnam to Today

Posted At: December 2, 2009 12:26 PM by Jessica Boyd Many people have compared the current war in Iraq to the Vietnam War. Like Vietnam, the Iraq War is an undeclared war that has grown increasingly unpopular in recent months and has lasted longer than most

APR Accreditation: Three Little Letters that Make a Big Difference

Posted At: December 2, 2009 12:05 PM by Meg Watson Three little letters behind a PR professional’s name can make a big difference in that person’s career. Most people are familiar with some professional credentials, such as CPA, MBA, Ph.D., and M.D. However, many PR students and young

Sport Management's MVP

Posted At: November 23, 2009 12:02 PM by Niki Gautier When sports teams or players have a crisis, who gets them out of that crisis? When there is a sporting event that needs to be planned, who is there to get everything together? Behind the

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