Published on November 5, 2020, at 5:46 p.m. by Julianna Kendall. Richard Rush, director of communications for the city of Tuscaloosa, Alabama, was on the job for less than five minutes of orientation before he was pulled into a meeting with the chief of police
Published on November 4, 2020, at 10:05 p.m. by Bailey Broughton. In response to the tragic murders of Black Americans such as George Floyd and Breonna Taylor at the hands of law enforcement, brands throughout the world vocalized their support of the Black Lives Matter
Published on November 3, 2020, at 6:45 p.m. by Grace Evans. What concept blends consumers’ desire for experiences with social media promotion opportunities and unique brand engagement? The answer is pop-up shops. Pop-ups are one of the newest forms of brand activation that aim to
Published on October 30, 2020, at 7:05 p.m. By Emily Safron. When Kim Kardashian announced that popular reality show “Keeping Up With the Kardashians” (KUWTK) would be ending in September after over 20 seasons, the nation was in awe. Now, a household name, the Kardashians have changed
Published on October 30, 2020, at 6:20 p.m. By Bailey Broughton. As fans of the show are aware, “Schitt’s Creek” has returned to Netflix for its sixth and final season after becoming the first comedy program to sweep all seven of the major series prize
Published on October 29, 2020, at 5:25 p.m. By Katelyn Lambert. “The guy/girl that you know that has the looks of a celebrity, but the heart of a saint” is how Bryce Scruggs, one of two PR marketing managers at Kristalize Jewelry, describes the company’s
Published on October 29, 2020, at 8:25 a.m. by Kendal Lambert. Dove popped into the beauty industry in 1957 and ever since has been an influence on women around the world. The brand has had decade-long campaigns that have supported women and encouraged them to
Published on October 29, 2020, at 5:32 p.m. by Caroline Ladd. One of the most intimidating parts of being a young adult is starting a career. What is something that can make this even more intimidating? Trying to start a career during a pandemic. The
Published on October 26, 2020, at 4:55 p.m. by Kendal Lambert. As a child, you daydream what you want to be when you grow up, and it evolves multiple times throughout school and maybe even college. Eventually, you find a career that clicks, and you
Published on October 26, 2020, at 4:00 p.m. by Emie Garrett. While scrolling through your Instagram feed, you notice a freshly posted picture from your favorite influencer. The photo shows said influencer laughing while wrapped up in a cozy-looking blanket. She tags the brand that
