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PR & Social Media: Branding Masterminds

PR & Social Media: Branding Masterminds

Published on March 24, 2021, at 6:20 p.m.  by Olivia Cooley. When it comes to successful social media campaigns, the planning that occurs behind the scenes goes unnoticed most of the time. The hours and details put into strategizing many campaigns are a different world in

Chipotle Meets Makeup — A Seemingly Unlikely Duo

Chipotle Meets Makeup — A Seemingly Unlikely Duo

Published on March 24, 2021, at 6:15 p.m.  by Caroline Robinson. Food and makeup may seem like an uncommon duo, and usually, they would be. However, Chipotle Mexican Grill and e.l.f. Cosmetics have partnered to create a colorful limited-edition eye-shadow palette, Make It Hot lip gloss

Katie O’Donnell: Insta-Career Path

Katie O’Donnell: Insta-Career Path

Katie O’Donnell is recognized for being many things: a great mentor, co-worker and social media specialist. Only 23 years old, O’Donnell has accomplished so much that most young communication specialists at her age still dream about. The journey to where she is now was not

Student-Run Agencies: Changing the Industry

Student-Run Agencies: Changing the Industry

Published on March 25, 2021, at 12:34 p.m.  by Mikaela Weis. As a college student, the stress of trying to find summer internships or jobs can be overwhelming. Experience is everything for entry-level positions, and the competition for internships can be brutal. While college students are

From the Shadows to the Spotlight: RuPaul and the Reinvention of Drag

From the Shadows to the Spotlight: RuPaul and the Reinvention of Drag

Published on March 23, 2021, at 3:54 p.m.  by Maggie Palmer. Drag is a gender-bending performance art in which extravagant clothing and makeup are used to portray a particular identity, most commonly one of the opposite sex. It’s a celebration of fashion, artistry and, perhaps most

Slogans: The Ultimate Communications Tool

Slogans: The Ultimate Communications Tool

Published on March 22, 2021, at 8:52 p.m.  by Caroline Robinson. We know them; we sing them; we are surrounded by them, and we learn to love them. Everybody loves a good slogan, but it means much more than a saying or jingle that replays in

Reputation Management: The Next Seussville Classic

Reputation Management: The Next Seussville Classic

Published on March 19, 2021, at 7:08 p.m.  by Kris Scott. One fish, two fish. Black fish, white fish. Inclusivity is not just black and white. Known for his fantastical characters and whimsical rhymes, Theodor Geisel is one of the world’s most renowned children’s book authors.

How PR Amplifies the Universal Language of Music Amidst a Pandemic

How PR Amplifies the Universal Language of Music Amidst a Pandemic

Published on March 19, 2021, at 7:01 p.m.  by Emma Britt. If any industry has taken a gut-wrenching hit because of the global pandemic, it has been the music industry. Music festivals, concerts and even small karaoke nights no longer look like crowds of people in

Public Relations: It’s a Lifestyle

Public Relations: It’s a Lifestyle

Published on March 17, 2021, at 7:45 p.m. by Olivia Cooley. Whether you’re a freshman or senior in college, life as a public relations student is an experience in itself. From the beginning, the pressure to join different organizations, make lasting friendships and discover your passions

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