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Public Relations: New Age Seduction

Public Relations: New Age Seduction

Published on June 20, 2017, at 1:10 PM by Katie Willem. Getting hired in the field of public relations isn’t easy. In fact, the hiring process can be quite demanding. Most of the time, it takes more than a résumé full of accomplishments and a piece of paper saying you graduated from a decent school […]

MiLB and PR

MiLB and PR

Published on June 19, 2017, at 10:47 a.m. by Terrika Woods. The sports industry is a dream career path for most communicators. Whether the NFL, NBA, NHL or MLB, communicators are drawn to the sports industry. But what about minor league sports? Minor League Baseball (MiLB) was formed on Sept. 5, 1901, and it continues […]

10 Years of Platform, 10 Years of PR

10 Years of Platform, 10 Years of PR

Published on June 16, 2017, at 7:35 a.m. by Allison Morris. A lot can change over the course of 10 years. In 2007 I had braces and shopped at Aeropostale, which now is closing stores nationwide. My parents had just given me a flip phone that took subpar pictures and sent limited text messages each […]

Styling Harry Styles

Styling Harry Styles

Published on June 13, 2017, at 8:43 a.m. by Julia Cione. Harry Styles, musical artist, announced his solo career with the release of his first single “Sign of the Times” in April 2017. Coming from the “X-Factor” formed band One Direction that became the biggest boy band icon since The Backstreet Boys, it’s quite obvious […]

A Royal Campaign

A Royal Campaign

Published on June 13, 2017, at 8:38 a.m. by Kayla Sullivan. The Duke and Duchess of Cambridge and Prince Harry have launched a campaign in the United Kingdom called Heads Together to encourage conversations about mental health. The Royal Foundation has partnered with eight charities that provide support for people struggling with mental health while raising […]

Strategy Behind your Social Media

Strategy Behind your Social Media

Published on June 6, 2017, at 8:28 a.m. by Meredith Folsom. I recently read a Buzzfeed article discussing Ivanka Trump’s, President Donald Trump’s daughter, planned strategies behind each and every one of her Instagram posts. The article analyzed the premeditated posts according to timing, content and overall message. I thought to myself, “This can’t be true.” Does […]

The Queen of QVC

The Queen of QVC

Published on June 6, 2017, at 8:06 a.m. by Briana Borcic. It all started in 1997 with an earring box. Today, the Chicago-bred entrepreneur Lori Greiner has about 500 inventions and 120 patents to her name. With her success has come the opportunity to sit as one of the six “Shark Tank” members on the ABC Network. […]

The Pros and Cons of “Going Viral”

The Pros and Cons of “Going Viral”

Published on June 6, 2017, at 8:04 a.m. by Kayla Sullivan. The infectious laughter of “Chewbacca Mom,” the clever add-ins for “Salt Bae” to sprinkle and the new phrase “cash me ousside” are all considered viral social media content. These three examples have become recognizable across the world. The majority of social media users have […]

The Power of Positivity

The Power of Positivity

Published on June 6, 2017, at 8:01 a.m. by Josie Seavers. Home to 62 social Greek-letter organizations, The University of Alabama’s Greek community compromises over 36 percent of the undergraduate student body, making it one of the largest in the United States. In September of 2015, The Andrew McDonough B+ Foundation came to UA with […]

Primer, Powder and PR

Primer, Powder and PR

Published on May 29, 2017, at 9:18 a.m. by Kahla Anderson. Have you ever watched a YouTube video and the person you are watching entices you with a new product or app that you should download? This is called influencer marketing. Influencer marketing consists of hiring influential people from social media to represent your company […]

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