Ethan Parry (@ethanparry3 or LinkedIn) is an undergraduate student in public relations at Brigham Young University (BYU). He is a member of BYU’s PRSSA chapter (byuprssa.org & @byuprssa) and is both an editor for The Pitch, an award-winning newsletter, and a member of the C=chapter’s PR committee. Aside from being involved in PRSSA, Parry also writes monthly articles […]
Posted: February 24, 2014, 2:02 a.m. by Molly Moore. The lyrics “At first I was afraid, I was petrified” from Gloria Gaynor’s 1978 hit “I Will Survive” described my initial thoughts as I scrolled through tellafriendgetcovered.com for the first time. The Tell a Friend – Get Covered campaign “is a collaboration of state health exchanges, […]
February 24, 2014, 1:47 p.m. by Addison Viani. An entrepreneur identifies opportunities, discovers new solutions to a problem and differentiates from competitors. However, having an idea or solution to a problem can only go so far without exposure. The key to developing a successful new venture is through the skillful use of public relations […]
Posted: February 21, 2014, 10:25 a.m., by Maggie Jones. In order to pursue a goal, there must be a purpose in mind. Whether it’s for the common good and well-being of humankind or for purely personal development, every goal has a purpose. It takes more than just one individual to create an impact and achieve […]
Posted: February 20, 2014, 5:11 p.m., by Stefanie Dunlap. In an ever-changing world, the types of businesses that show up on the market are based on consumer wants and needs. More specifically, restaurants must tap into new food trends to ensure their customers are more than satisfied. One of the current food trends is fast-casual dining. […]
Posted: February 17, 2014, 2:27 p.m., by Stefanie Dunlap. It is easy to automatically believe magazine stories about celebrities to be true — especially when everybody is talking about them. Recently, Ellen DeGeneres’ love life has been a hot topic. Ellen is usually not one to respond to tabloids, but how can a person remain […]
Posted: February 14, 2014, 4:30 p.m., by Myreete Wolford. “Stories about Betsy [Plank] are legendary.” Chief Communications Officer of Wisconsin Energy Co. Rick White agreed to do an interview with me regarding his work with the board of advisors for The Plank Center for Leadership in Public Relations. But little did he know, he would […]
Posted: February 14, 2014, 3:17 p.m., by Dustin Winn, Guest Contributor. People are sometimes quick to criticize and with social media, it’s never been easier. During the Super Bowl, J.C. Penney took to Twitter to promote its Team USA mittens by misspelling tweets and then later apologizing by saying the company was “Tweeting with mittens […]
Posted: February 12, 2014, 2:40 p.m. by Shannon Auvil. On Feb. 9, 2014, University of Missouri defensive lineman Michael Sam revealed that he is gay via a breaking article in The New York Times. Sam was named Defensive Player of the Year in the Southeastern Conference and helped the Mizzou Tigers to a 12-2 record […]
Posted: February 12, 2014, 2:07 p.m. by Devon Landman. Law school applications have hit an all-time low around the country for the incoming class of 2014. Many different factors contribute to this drawback and being a law school applicant myself, this was something I wanted to investigate. Did the bad economy cause the huge decrease […]
