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Comcast Comes in Last, Again

Comcast Comes in Last, Again

Posted: April 9, 2014, 1:56 p.m. by Shannon Auvil. On April 8, Comcast was named Worst Company in America by Consumerist, a consumer advocate news site. It’s the second time Comcast has won (or lost), previously snagging the honor in 2010. Comcast faced a tough field: Monsanto, SeaWorld, Verizon, Time Warner Cable and Walmart were […]

Discerning Credible News Sources

Discerning Credible News Sources

Posted: April 9, 2014, 1:45 p.m. by Stefanie Dunlap. As the world becomes more and more tech-savvy, the amount of people who have access to the Internet has greatly increased, and in turn, almost everyone has the chance to contribute to the information found on it. The rise in the amount of blogs and online […]

Taco Bell Clowns Around with the McDonalds

Taco Bell Clowns Around with the McDonalds

Posted: April 7, 2014, 2:06 p.m. by Jonae Shaw. There’s been a lot of talk about Taco Bell’s recent ad campaign to promote its new breakfast menu. However, people aren’t chatting about what you’d expect. Yes, Taco Bell launching a breakfast menu is buzzworthy, but the real talk has been about its choice of endorser […]

Raising the Barre

Raising the Barre

Posted: April 3, 2014,  1:08 p.m. by Devon Landman.   If you haven’t heard of the new, unique workout called Pure Barre, chances are you will soon. Pure Barre uses an isometric-training workout on a ballet bar to perform exercises that focus on small movements that burn fat, tone muscles and produce lean physiques. According […]

Rick Looser: Stories Worth Telling

Rick Looser: Stories Worth Telling

Posted: April 2, 2014 2:20 p.m. by Molly Moore. “Everyone wants to be told a story,” Rick Looser, president and COO of The Cirlot (See-low) Agency said. The Cirlot Agency is a multimillion-dollar, international marketing, public relations and corporate communications firm headquartered in Jackson, Miss. “Whether you’re telling a story about a dragon or a […]

FiLIP or Flop?

FiLIP or Flop?

Posted: April 2, 2014, 2:19 p.m. by Addison Viani. AT&T recently created buzz with its new product that is much more than a smartphone. This $200 device is targeted to customers who have children as young as 4 years old. ABC’s and 123’s are not the only things kids are learning about. These tots now […]

Content Marketing: An Umbrella of Tactics

Content Marketing: An Umbrella of Tactics

Posted: April 2, 2014,  2:00 p.m. by Jonae Shaw. For many companies, public relations and content marketing are put in separate categories. Each has unique characteristics, as public relations incorporates earned media, and content marketing is owned media. However, they have overlapping goals: to create, maintain and present a favorable product, service or brand. What […]

Tesla Talks Back

Tesla Talks Back

Posted: March 31, 2014, 1:34 p.m. by Shannon Auvil. Elon Musk, the CEO of Tesla Motors, the luxury electric car manufacturer based in Palo Alto, Calif., has lots of say about the New Jersey legislature. On March 11, New Jersey’s motor vehicle commission voted to outlaw direct sales of Tesla cars in the state, effective […]

Betsy’s Life Through a Lens

Betsy’s Life Through a Lens

Posted: March 21, 2014, 8:50 a.m. by Chaslee Marshall, Guest Contributor. If a picture’s worth a thousand words, then Betsy Plank could have written an entire book series. When I was asked to take on the task of digitizing each one of her photos, I had no idea what that would truly mean. But by […]

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