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Agency Spotlight: ARPR’s Success in Tech PR

Agency Spotlight: ARPR’s Success in Tech PR

Published on April 22, 2022, at 7:50 p.m. by Madison Traughber. ARPR, the largest technology public relations firm in the Southeast, was founded in 2012 by University of Alabama C&IS alumnus Anna Ruth Williams. A tech PR agency exclusively curates the reputation of technology-based companies. Tech PR is “the art of building and maintaining a

A Getaway Is OK

A Getaway Is OK

Published on August 8, 2017, at 12:15 p.m. by Katie McKinzey As a public relations intern this summer, I have been introduced to the “real life” 8-to-5 workday and then some. After a long day’s work, I am usually pretty worn out. My routine of

Branding in a Digital World

Branding in a Digital World

Published on October 11, 2016, at 3:16 p.m. By Amelia Neumeister. Brand, branding and brand marketing are three words that many public relations practitioners, advertisers and marketers use very regularly to describe an organization’s presence in the world. But more and more often, organizations are moving

Anna Ruth Williams: AR|PR Founder and CEO

Anna Ruth Williams: AR|PR Founder and CEO

Posted: April 10, 2015, 5:40 p.m. by Kaitlin Goins. Anna Ruth Williams is a rising star in the public relations industry. After ditching the usual infrastructure of a traditional agency and starting her own with just a small family loan and one client, Williams is

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