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A Royal PR Opportunity

By Amanda Coppock Once upon a time there was a beautiful brunette commoner who went to St. Andrew’s University and caught the eye of a prince. After a long courtship the prince finally proposed to the beautiful commoner and the wedding preparation commenced. It’s a

What PR Hath Snooki Wrought?

By Christine Kapurch Reality shows continue to flood the airwaves and consume our newspapers. The diverse demographics that are reached through these programs forces me to ask the question, is this just trashy TV or quite possibly the smartest PR tool ever created? Every summer,

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