Published on September 21, 2018, at 3:20 p.m. by Anna Claire Toxey. It’s no secret that changing a brand can oftentimes be controversial. While some view it as an opportunity for renewal and growth, others see it as a company losing touch with its long-held
Published on December 15, 2017, at 7:20 a.m. by Lexi McKenzie. Celebrities have been rebranding themselves for years but lately, public figures seem to be changing up their images left and right. The popularity in rebranding begs the question, what exactly goes into the rebranding
Published on November 10, 2016, at 6:41 p.m. by Ashley Stults. The 2016 election has been like no other. Both parties have used uncharacteristic political tactics and seen unpredictable voting. While the Democrats had an unexpected split within the party – as many young voters gravitated
Posted on Nov. 12, 2015 at 1:45 p.m. by Caroline Giddis. A young girl stands in front of students in a lecture hall. They giggle as she walks in, but she stands tall and smiles. She says, “Hello, my name is Gwyneth, and I’ll be
Posted on Oct. 21, 2015 at 1:30 p.m. by Luke Thomas. If someone told you that your entire way of doing things was about to change, you might feel the tendrils of anxiety closing around you faster than you’d like. Stress, after all, is the
Posted on September 24, 2015, at 9:00 a.m. by Katie Gatti. Do you know what the largest fast food chain in the world is? If you’re thinking McDonald’s, think again. Subway, the 50-year-old sandwich chain, has nearly 10,000 more locations worldwide than the iconic golden
Posted on September 9, 2015, at 6:00 p.m. by Taylor Shelnutt. It was a Tuesday — perhaps the least threatening day of the week. Business execs began their online searches for financial reports while soccer moms looked up recipes for dinner. Suddenly, they all noticed
Posted: February 9, 2015, 2:27 p.m. by Annslee Wilson. In November, Pizza Hut launched its first big rebrand of its 56-year existence. After two years of a steady decline in sales, Pizza Hut decided something needed to change . . . and fast. The Flavor
Posted: January 27, 2015, 12:28 p.m. by Connor Fox. The American South has long been associated with its food, music and politics, to name just a few of its many distinct qualities. While some have an outdated perception of the region, many have come to
Posted At: December 9, 2013 4:30 p.m. by Ashley Jones Many often resist the thought of change. For most organizations, rebranding is a daunting task, but a necessity in order to keep up with the changing tides of the growing marketplace. 99designs, a San Francisco-based
