Skip links

Storytelling Through the Lens of F. Scott Fitzgerald

Storytelling Through the Lens of F. Scott Fitzgerald

Published on May 14, 2018, at 10:10 a.m. by Skylar Spencer. “As communications people, we are first and foremost storytellers,” Tham Khai Meng, Ogilvy co-chairman and worldwide chief creative officer, said in a recent tweet. Storytelling is a cornerstone of public relations — from crisis

Opening the PR Dialogue

Opening the PR Dialogue

Published on May 9, 2018, at 9:58 a.m. by Skylar Spencer. After three years of research, the Commission on Public Relations Education released a report, titled “A Common Vision: Fast Forward to Public Relations Future State.” The report’s major recommendations for undergraduate education in public

Out-of-the-Park PR

Out-of-the-Park PR

Posted At: February 20, 2013 2:42 P.M. by Jessica Ruffin The smell of freshly mown grass fills your nose, mixing with the thud of shoulder pads colliding against one another. The sound of Air Jordans squeaking on the waxed floor becomes muffled by the growing noise

Return to top of page