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The Personal Journey of Professional Development

The Personal Journey of Professional Development

Published on November 15, 2018, at 5:40 p.m. by McClelland Schilling. Professional development is a term that is ingrained into public relations practitioners from the very start of their collegiate years. It is also something that practitioners are encouraged to pursue throughout the longevity of

Creating “Big Magic” in PR

Creating “Big Magic” in PR

Published on April 2, 2018, at 4:26 p.m. by Allie Binford. “Q: What is creativity?? A: The relationship between a human being and the mysteries of inspiration.” These are the opening lines to Elizabeth Gilbert’s book, “Big Magic.” I recently read this book because outside

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