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Putting Your Best Foot Forward: Social Media for Greek Life

Putting Your Best Foot Forward: Social Media for Greek Life

Published on November 7, 2017, at 7:04 p.m. by Parker Rocco. Recently, university Greek life has been a hot topic in the news. The problem In the past year alone, there have been several allegations of hazing, sexual assault and underage drinking at large universities.

Not Another Penn State Story

Posted At: September 11, 2012 7:30 A.M. by Kristin Nelson Penn State hired Edelman, the world’s largest public relations firm, to restore its reputation. Those of us in the field of public relations can benefit by studying and monitoring Edelman’s plan for restoration.

Navigating the Sea of Information

Posted At: January 21, 2012 3:30 PM by Jaley Cranford Allegations. Scandals. Investigations. To whom do universities look when disaster strikes?

Honesty in PR: #admitwhenYoumakemistakes

Honesty in PR: #admitwhenYoumakemistakes

by Sarah Shea, editor Nearly every conversation about public relations ethics comes back to one crucial idea. For insider trading scandals—honesty is crucial. For crisis communications—honesty is crucial. And for reputation management? Honesty. The Penn State scandal came with several opportunities for honesty in communication.

The road back to Happy Valley

by Meghan Rodriguez On Saturday, November 12, the Penn State Nittany Lions faced the Nebraska Cornhuskers as millions across the nation watched on ESPN. This wasn’t just another football game. It was Senior Day and the first in-conference game against Nebraska since it joined the Big

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