Published on April 4, 2018, at 4:09 p.m. by Skylar Spencer. Throughout the rise of the public relations profession, the sky has been the limit. PR professionals have conquered each and every challenge that has risen, and in doing so, have skillfully mastered the art
Posted: September 1, 2015, 1:30 p.m. by Annslee Wilson. This past April, Dove released the latest edition of its ongoing, decade-long Real Beauty campaign. This time around, Dove traveled to five major cities around the world and set up two signs above doors at shopping
Posted: July 23, 2015, 11:20 a.m. by Mary Claire Hunter. In 2015, the Plank Center for Leadership in Public Relations reached its 10th year of developing and recognizing outstanding, diverse leaders to advance ethical public relations education and practice. The Plank Center recently created a
Posted: October 16, 2014, 6:04 p.m. by Rachel Uniatowski & Amber Patterson. Many of us dream of having our names in lights. Although Coke didn’t do that, it came pretty close by putting consumers’ names on its Coca-Cola products. “Share a Coke” with . .
Posted: March 10, 2014, 7:59 p.m. by Shannon Auvil. In the ever-changing environment of public relations, any skill that places you apart from the pack might be exactly the one to perfect. The need for multilingual employees is growing nationwide, especially in communications firms and
Posted At: November 23, 2010 5:38 PM by Paige Niewerth Raising awareness for a nonprofit organization is a difficult process; if done correctly, it can positively influence a successful campaign. Social marketing has a strong effect on the overall objective of a campaign and is a
