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99designs: The Power of Branding

99designs: The Power of Branding

Posted At: December 9, 2013 4:30 p.m. by Ashley Jones Many often resist the thought of change. For most organizations, rebranding is a daunting task, but a necessity in order to keep up with the changing tides of the growing marketplace. 99designs, a San Francisco-based

What’s in a Name: The Washington Redskins

Published At: October 25, 2013 10:15 a.m. by Ashley Jones. One of the world’s most expensive and historical sports franchises is under pressure to change its 80-year-old beloved brand. The Washington Redskins, a National Football League team, is facing criticism from President Barack Obama, the

Skeletons in the Closet: Avoiding Te’o and Armstrong’s Mistakes

Posted At: February 27, 2013 9:02 P.M. by Grayson Martin The age-old adage, “if you tell the truth, you don’t have to remember anything,” has never been more true than it is now with the multiple cases of deceit leading to image meltdowns. We are

The Legacy of #52

Posted At: January 30, 2013 4:19 P.M. by Claudia Calhoun If I asked who is the greatest linebacker in the history of the NFL, I would get a hundred different responses. But there is one man who I guarantee would be very high on the list: Ray

Fierce in pink: “A Crucial Catch” initiative

Fierce in pink: “A Crucial Catch” initiative

by Hope Peterson Sunday night you are sitting down on the couch about to watch the Falcons and Panthers play some ’ball but instead of focusing on if your team wins the coin toss, your eyes are drawn to the 250-lb. men with black-striped, intimidating

Sexting, Shoulder Pads and Foot Fetishes, Oh My!

By Marissa Stabler With the end of the NFL season less than a week away, I find myself reflecting on what an eventful year it has been. I’m not thinking about the surprising success stories like Eagles quarterback Michael Vick or the shocking disappointment of

Effective PR tactics lead to Vick-tory

As an Atlanta native, I never saw Michael Vick, the former Falcons quarterback, making a comeback. In 2007, Vick was convicted of running a dog fighting ring and training pit bulls for fighting purposes. Avid football fans all over the U.S. were disgusted with his

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