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Deck the Halls: How to Approach the Holiday Season as a PR Practitioner

Deck the Halls: How to Approach the Holiday Season as a PR Practitioner

Published on November 13, 2023, 3:43 p.m.by Chloe Petro. The holiday season is finally here, which means so are holiday sales, campaigns, philanthropic efforts and more. Every single year consumers partake in holiday traditions of extra shopping and spending during the season to be jolly.

Agencies Big and Small: Finding the Right Fit for You

Agencies Big and Small: Finding the Right Fit for You

Published on December 6, 2018, at 8:15 a.m. by McClelland Schilling. Hundreds of new students walk through the doors of Reese Phifer Hall at The University of Alabama every year. These students come from all over the United States to attend the university’s College of

Editor Biographies, Spring 2016

Kala Brumbaugh — Claysburg, Pennsylvania Writer/Editor Major/Minor: Public Relations/Management Academic Achievements: Dean’s List (Fall 2013-Present), President’s List (Fall 2015) Jobs, Internships & Other Achievements: PR Department Assistant Director — Capstone Agency (Fall 2014-Present); Elementary School Tutor — America Reads & Counts (Fall 2014-Present); Director of

#30DaysofBetsy

#30DaysofBetsy

Published on April 19, 2016, at 11:30 a.m. by Lindsey Young. Betsy Plank: professional, advocate, friend and inspiration to public relations students everywhere, even after her passing in 2010. Professionals in the public relations industry know that Betsy Plank is a household name, and many

Love Wins the Hollywood of the South

Love Wins the Hollywood of the South

Published on Thursday, March 31, 2016, at 2:30 p.m. by Lindsey Young. Today, March 28, 2016, marked a major win for the diversity and inclusion movement. Georgia Governor Nathan Deal vetoed the “religious liberty” bill that was causing major controversy across the country. The bill

Welcome to the Real World

Welcome to the Real World

Published on March 30, 2016, at 4:10 p.m. by Lindsey Young. As graduation approaches, college seniors prepare to enter the “real world.” But after four years of studying public relations, are they really ready? Many young professionals have confessed that while in college they succeeded

TiK ToK: Sony’s Running out the Clock

TiK ToK: Sony’s Running out the Clock

Posted on February 24, 2016, at 6:15 p.m. by Lindsey Young Our current era has been named the “digital age” and the “age of information.” Companies and organizations are constantly trying to find innovative ways to stand out in the vast clutter of information. Crises

Atlanta: The PR Industry’s Undiscovered Jewel

Atlanta: The PR Industry’s Undiscovered Jewel

Posted on February 22, 2016, at 7:40 p.m. by Lindsey Young. Atlanta is one of the best cities in America to be a millennial. According to a study by Time Money in 2015, Atlanta ranked second on the “Best Cities for Millennials” list . But

The Dilemma of Unpaid Internships

The Dilemma of Unpaid Internships

Posted on February 10, 2016, at 4:15 p.m. by Lindsey Young. In 2015 the unemployment rate for college graduates was 7.2 percent, while the underemployment rate was 14.9 percent. With threats of unemployment and student loans constantly haunting new graduates, many are trying to find

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