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Let’s Get Political

Let’s Get Political

Posted: January 27, 2015, 3:37 p.m. by Sadie Schwarm. The best campaigns are the ones we lose. From a public relations standpoint, this perspective seems misguided. Is it even possible to lose a public relations campaign? Let’s clarify the term “campaign” by comparing a few

Real Beauty Catches On

Real Beauty Catches On

Posted: January 9, 2015, 1:11 p.m. by Jean Faircloth. Kudos to Dove as it celebrates a decade of success in its determination to empower women through its Campaign for Real Beauty! There has been a domino effect of companies wanting to take part in celebrating

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