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The Power of a Picture

The Power of a Picture

Posted: December 6, 2012 at 2:15 P.M. by Kristin Nelson Social networking sites have recently seen a trend toward more image-based content. This emphasis on images, while perhaps unexplainable, can be valuable for public relations and marketing professionals. If we can learn to harness the

How to Handle Overtime

Posted: November 16, 2012 at 9:45 A.M. by Kristin Nelson When a project is due by the end of the week and it is so tedious that it can’t be finished during the typical 9-to-5 day, follow these steps to help make crunch time less

What Do You and Ben Franklin Have in Common?

Posted At: October 17, 2012 1:50 P.M. by Kristin Nelson “Those who are leaders recognize that public relations is grounded in democracy and the democratic process, where everyone has an opportunity to speak, to be heard and to debate…and to reach some kind of compromise

Social Media: Shaping Public Relations Since 1970

Social Media: Shaping Public Relations Since 1970

Posted At: October 10, 2012 8:25 P.M. by Kristin Nelson Through its short but rich history, social media has impacted the distribution and gathering of information. But some things remain unchanged: people want good news and they want personal interaction. Public relations professionals can better

Technology in Education: The Impact on Future PR Professionals

Posted At: September 21, 2012, 11:49 P.M. by Kristin Nelson What impact is the influx of technology in the classroom having on students? What type of professionals are being cultivated in grade school classrooms? How will future public relations professionals set themselves apart from their

Not Another Penn State Story

Posted At: September 11, 2012 7:30 A.M. by Kristin Nelson Penn State hired Edelman, the world’s largest public relations firm, to restore its reputation. Those of us in the field of public relations can benefit by studying and monitoring Edelman’s plan for restoration.

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