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The Glossier Effect

The Glossier Effect

Published on November 5, 2019, at 8:20 p.m. by Christina Guyton. My pink-obsessed roommate runs to the front door to gather yet another on-brand delivery: her long-awaited, limited-edition Glossier sweatshirt. This loyal fan has almost every skincare and beauty product by the millennial pink beauty

Nacho Average Fast-Food Brand

Nacho Average Fast-Food Brand

Published on October 3, 2019, at 11:00 p.m. by Ashby Brown. Taco Bell, the bold, in-your-face brand that everyone either loves or loves to hate, does more than serve deliciously cheap, Mexican-inspired food. The brand repeatedly engages its target audience in new, interesting ways. Not

Deliciously Haute, Dangerously Cheesy

Deliciously Haute, Dangerously Cheesy

Published on September 30, 2019, at 4:33 p.m. by Christina Guyton. What do you think of when you hear New York Fashion Week (NYFW): expensive garments, exclusive crowds, exquisite taste, esteemed brands? Does the guilty orange pleasure found at every gas station, represented by the

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