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When the Boss Slips Up…

Posted At: May 21, 2013 8:30 a.m. by Lindsey Green Although the PR team for any high profile public figure or institution is probably accustomed to busy schedules and hectic lifestyles, no amount of careful planning can prepare them for when the boss says something inappropriate.

PR and Politics

PR and Politics

Posted At: April 26, 2013 12:23 p.m. by Grayson Martin The field of public relations has changed tremendously and so have the skill sets of its practitioners. PR professionals now have a wide range of abilities in order to satisfy as many of their clients’

Perfecting the Bedside Manner: Healthcare Public Relations

Perfecting the Bedside Manner: Healthcare Public Relations

Posted At: April 4, 2013 9:09 A.M. by Katie Sanders A nurse or doctor is expected to have a comforting bedside manner. Along with knowing the diagnosis and treatment, healthcare professionals deal with the emotional and abstract challenges that present themselves in daily activities. Healthcare

Education Communication: PR in K-12 Schools

Posted At: March 21, 2013 12:15 P.M. by Caroline Murray Tweeting at parents? Buying ad space for touting strong academics? Measuring media metrics to prove worth to taxpayers, school boards and communities? Did you see your elementary school taking such measures when you were a student?

NASCAR Wreck Drives Home Need for Spectator Safety

Posted At: March 12, 2013 9:00 A.M. by Jessica Ruffin Millions of Americans sat horrified in front of their televisions as one of the tires and the flaming engine from Kyle Larson’s racecar went soaring into the stands at the Daytona 500 race on February 23,

Get Your Message. Get Your Message Out. Do Good.

Get Your Message. Get Your Message Out. Do Good.

Posted At: February 28, 2013 7:00 P.M. by Taylor Hodgkinson Rena Pederson’s accolades include the likes of appearing on Oprah for her ‘What’s Next?’ book, serving as vice president and editor of the editorial page of The Dallas Morning News for 16 years, being a

Ho-Ho-Whole Lotta PR Wisdom from Santa

Posted At: November 28, 2012 1:50 P.M. by Sam Nathews It’s a bird! It’s a plane! It’s… an overweight, elderly man bellowing “HO-HO-HO” through the whiskers of his long, white beard while riding in a magical sleigh filled with Christmas gifts and powered by nine

Crisis Communication in College Athletics

Posted At: May 3, 2012 2:30 PM by Katie Bishop Over the last two years college athletics have been victim to two major crises: Cam Newton and Auburn University’s recruiting scandal, and former Pennsylvania State University assistant coach Jerry Sandusky and his sex abuse allegations.

From One Crisis to Another

Posted At: January 1, 2008 10:11 AM  How crisis communication is contributing to the public relations field by Abby Barton and Allison Bridges As the senior vice president of public relations for a well-respected company, what would you do if your product suddenly caused thousands

Educate. Mitigate. Communicate.

Posted At: April 14, 2008 3:21 PM by Cecilia Hughes, Contributing Writer Lately, the adventures of college have taken on a new dimension. In addition to the anticipation of autumn football games, blossoming friendships and new opportunities bridging the gap between academia and the real

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