Posted At: March 19, 2013 6:15 P.M. by Caroline Murray In the field of communications, constant creativity is a part of basic job duties. Whether it is coming up with a new slogan, designing a flier or writing the weekly blog post, one thing’s for
Posted At: March 15, 2013 9:30 P.M. by Kaitlyn Honnold Sometimes it takes 15 pairs of kneepads to get professionals brainstorming creatively. “Target wanted to make its kids department more interesting for kids,” said Glenn Karwoski, senior vice president of the Karwoski & Courage PR firm
Posted At: February 19, 2013 12:35 P.M. by Grayson Martin The latest advancements in technology and mobile devices have given birth to a social media boom that shows no signs of slowing down. Numerous social media platforms have provided PR practitioners with a plethora of
Posted: January 3, 2013 at 3:43 P.M. by Nicole Hohman. The most successful users of compelling content concentrate on knowing who their audience is and how to address them. Once you determine your target audience, you can then efficiently determine what content or platform is
Posted At: February 21, 2012 12:45 PM by Brian Haight It’s something that has happened to almost every public relations professional. You have an amazing pitch idea. You place yourself in front of the computer preparing to craft an influential masterpiece. However, instead of drafting
