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Bob Cohn Revolutionizes the PR Industry

Bob Cohn Revolutionizes the PR Industry

Published on April 13, 2023, at 5:34 p.m.by Morgan Perkins. A young boy inspired by his uncle’s journalism career covering the New York Giants went on to revolutionize the public relations industry through bold, creative ideas. Burson Cohn & Wolfe co-founder Bob Cohn has touched nearly every

Slogans: The Ultimate Communications Tool

Slogans: The Ultimate Communications Tool

Published on March 22, 2021, at 8:52 p.m.  by Caroline Robinson. We know them; we sing them; we are surrounded by them, and we learn to love them. Everybody loves a good slogan, but it means much more than a saying or jingle that replays in

Taking a Stance in an Increasingly Polarized World

Taking a Stance in an Increasingly Polarized World

Published on December 4, 2018, at 6:00 p.m. by Savanna Guitard. In an era defined by politicization and polarization, is it possible for brands to watch from the sidelines? It can seem daunting for a large company to take a stance on a political issue,

Top Five Reasons to Know About The Plank Center

Top Five Reasons to Know About The Plank Center

Posted: March 13, 2014, 9:25 p.m. by Myreete Wolford. I have a present for you, a treasure you may have yet to discover. The public relations nerd in you should be squealing with excitement because I am about to fill you in on a resource

Chick-fil-A: 45 Years and Counting

Chick-fil-A: 45 Years and Counting

Posted: March 6, 2014, 9:50 a.m. by Devon Landman. Chick-fil-A’s friendly atmosphere and positive company culture have created a high level of customer satisfaction for the restaurant. It’s hard not to leave the drive-thru window without a smile on your face after interacting with such

Blowing Up Facebook

Blowing Up Facebook

Posted: February 26, 2014, 2:22 p.m. by Stefanie Dunlap. Social media is ever changing, and Facebook is no exception. Month after month, Facebook users have seen big and small changes in this medium. Upon scrolling through your Facebook page, you may recognize an abundance of

Eat More Chicken? You don’t have to ask me twice.

Posted At: September 16, 2013 2:30 p.m. by Sarah de Jong Chick-fil-A: To some people, the nine-letter, hyphenated name of the fast-food chicken empire immediately makes them salivate. To others, it brings up unpleasant memories of the company’s past public relations blunders and overly fried

Fast Food PR

Posted At: October 27, 2008 12:30 PM by Molly McPherson Would you like fries with that? Fast food restaurants are an everyday convenience for today’s average American. They save time and provide an easy meal. Nevertheless, fast food restaurants have to worry constantly about their

Staying Social Beyond Facebook

By Hannah McDaniel A social networking panic recently arose when an article released by Weekly World News, reported that Facebook was shutting down. Mind you, this is a blog that regularly reports on aliens and mutants. That said, people panicked. Facebook representatives quickly squashed the

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