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Noteworthy Work: Past Campaigns That Deserve a Second Look

Posted At: May 10, 2010 12:44 PM by Caroline Beard In looking at the 2009 PRWeek awards, the diversity of the award-winning campaigns is impressive; they range from touching and heartfelt (“A New Face for Lai”) to humorous (“‘What Would You Do for a Klondike Bar’

The Secret to Courting the Undecided Voter

Posted At: November 1, 2010 by Libby Page During the November election, many Americans asked themselves, “Who am I voting for?” In a political world that seems polarized, some may be surprised at the percentage of initially undecided constituents who decide to vote on Election Day.

Lady Gaga: Fashion Faux Pas or Good PR?

For anyone who missed the 2010 MTV Video Music Awards this year, I’m sure you heard about the outrageous dress worn by Lady Gaga when she accepted her award for video of the year. From a distance the garment appeared to be a red cocktail

PR: The Experience

When I chose public relations as my college major, I honestly didn’t know what it meant. I’ve always enjoyed writing and knew communication was the field for me, but I didn’t really know what direction to take. Once I began to take my PR courses,

Student-Run PR Firms Can Benefit Everyone Involved

As students prepare for their transition into the workforce, they are expected to have experience in developing campaigns for clients whether in the classroom or in the field. One thing’s for sure: real-world experience is always better than working with an imaginary client. As a

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