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Building the Legion Brand

Building the Legion Brand

Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being played in Birmingham, England. The city boasts two proud English Football League Championship clubs —

The Power of Nostalgia

The Power of Nostalgia

Published on Sept. 15, 2017 at 1:15 p.m. by Elizabeth Selmarten. It’s quite apparent that most of the younger generation today finds a nostalgic connection toward the 2000s, 1990s and 1980s. From Harry Potter milestones to Buzzfeed Rewind Quizzes to the return of mom jeans and chokers,

Diversity as a Young Professional

Diversity as a Young Professional

Published on October 16, 2016, at 11:50 a.m. By Kennedy Studdard. For any student majoring in public relations, it is important to recognize that diversity matters. From interests and hobbies to a person’s background and identity, no two people are the same, and everyone has

The Sidewalk Film Festival Starring Chloe Collins

The Sidewalk Film Festival Starring Chloe Collins

Posted: January 29, 2015, 12:25 p.m. by Katie Foster Howard. One day, while working for a PR firm in Birmingham, Alabama, Chloe Collins received a call from a former employer about a position opening up with the Sidewalk Film Festival. “I told [my employer] that

The Birmingham Renaissance

The Birmingham Renaissance

Posted At: October 9, 2013 6:03 p.m. by Kyle Borland A city is a brand. In the same way a company like Coca-Cola or Apple would market itself, each city has to do the same. For better or for worse, each city has a certain

The Horsepower of Conversation: IndyCar PR

Posted At: April 26, 2013 12:04 p.m. by Jessica Ruffin The sun glistened brightly against the clear blue sky, shining upon the shoulders of the pedestrians below. The smell of fresh green grass filled everyone’s noses as they made their way to the track. Armed

Perfecting the Bedside Manner: Healthcare Public Relations

Perfecting the Bedside Manner: Healthcare Public Relations

Posted At: April 4, 2013 9:09 A.M. by Katie Sanders A nurse or doctor is expected to have a comforting bedside manner. Along with knowing the diagnosis and treatment, healthcare professionals deal with the emotional and abstract challenges that present themselves in daily activities. Healthcare

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