Rachel Breeding Editorial Director Hometown: Tuscumbia, Alabama Major/Minors: Public Relations/Communication Studies and Criminal Justice Academic Achievements: UA Honors College (2018-Present), Phi Eta Sigma National Honor Society (2019-Present), Dean’s List (2018-2019), President’s List (2019-Present), UA C&IS Academic Achievement Award (2019, 2020, 2021), Kappa Tau Alpha National Communications Honor Society
Ashley Cunigan Editor/Writer and Marketing Team Member Hometown: Jacksonville, Alabama Major/Minor: Public Relations/General Business Academic Achievements: Crimson Achievement Scholar, Ashley Doyle/Gaither Scholarship Recipient, John & Donna Beauchamp Scholarship Recipient, C&IS Ambassadors Outstanding Junior (2021), UA President’s List (2018-2019), UA Dean’s List (2019-2021) Jobs, Internships & Other Achievements: Social Media
Published on December 1, 2021 at 4:52 p.m. by Alyssa Thomas For a brand to be successful and have meaning to consumers, “establish what your brand represents” and follow through with that meaning. Having a strong, expressive brand presence is what resonates with consumers and
Published on November 18, 2021, at 12:34 p.m. by Alyssa Thomas. Logos and designs are everywhere in the sports industry, and their purpose is to make a team’s brand and image more recognizable to key publics. While some are known for their classic aesthetics, others are known
Published on November 8, 2021 at 8:00 p.m. by Alyssa Thomas. The World Series is an ideal time for companies to capitalize on brand promotion and consumer relationship-building opportunities. Companies like Taco Bell and FTX created campaigns to increase engagement with Major League Baseball (MLB) fans. Some of the
Published on October 7, 2021, at 5:52 p.m. by Alyssa Thomas. In the world of public relations, there are varying paths public relations professionals can choose upon graduation. One of these paths involves working at an agency. KC Projects, located in Homewood, Alabama, is an all-female public relations
Published on September 20, 2021, at 9:00 p.m.by Alyssa Thomas. “Hey y’all, I just wanted to show y’all my outfit of the day for philanthropy day two. My shirt is from Panhellenic, my skirt is from the Pants Store, my shoes are Steve Madden, and my jewelry
