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Are PR Packages Really PR?

Are PR Packages Really PR?

Published on April 19, at 11:39 p.m. by Jen Bowman. Our TikTok For You Pages are flooded with unboxings of PR packages. Influencers with large and small platforms film themselves opening up cardboard boxes filled with brands promoting new items or lines. These videos get posted online

Addison Rae: Social Media Personality to Movie Star

Addison Rae: Social Media Personality to Movie Star

Published on September 29, 2021, at 10:26 a.m. by Mallory Westry. If you’re an avid TikTok user, odds are you’ve heard of the name Addison Rae. Owning the third-most-followed TikTok account, Addison Rae is widely recognized as a multifaceted social media personality, with over 84 million TikTok followers and

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