Building the Legion Brand
Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being
Pack Your Bags: A Trip Through the Travel and Tourism Sector
Published on June 3, 2019, at 7:11 a.m. by Olivia Lake. Airport departure screens are filled with names of travel destinations, ranging from Charlotte to Dallas to San Francisco and
Top Project Management Tools for PR Pros
Published on April 25, 2019, at 1:55 p.m. by Michaela McLean. Between unending deadlines, client meetings and in-progress campaigns, public relations professionals can struggle with keeping on top of their
Publicity Perspectives from Three Music Industry Insiders
Published on April 19, 2019, at 10:50 a.m. by Michaela McLean. Due to the ever-changing digital landscape, the music industry has drastically evolved in the last decade. For example, vinyl
Low-Cost Solutions: Nonprofit PR
Published on April 17, 2019, at 10:05 p.m. by Gabby DiCarlo. It’s not easy to start a nonprofit and with low funding, sometimes public relations efforts are out of the
Convergence: Same Difference
Published on April 17, 2019, at 12:20 p.m. by Whitney Blalock. As roles continue to converge in the public relations and marketing industries, many things stay the same. The convergence
Culture Is King
Published on April 16, 2019, at 10:20 p.m. by Olivia Lake. It is undeniable the impact culture has on the success of an agency. According to a study conducted by
Extreme PR: Flexibility and Expertise
Published on April 13, 2019, at 4:35 p.m. by Mickey Kennedy. A nimble pan-American public relations firm with soccer-focused branding power from around the world. That is exactly what Extreme
The Psychology of Building Relationships
Published on April 9, 2019, at 4:25 p.m. by Emma Bannen. Some of the most common definitions of public relations include a reference to relationship building. Building and maintaining relationships
The Importance of Diversity and Inclusion in PR
Published on April 3, 2019, at 4:03 p.m. by Cassidy Anderson. The lack of diversity and inclusion in the world of public relations is a gargantuan issue in the field.