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Career Notes from a PRSSA President’s Perspective

Posted At: August 24, 2009 11:04 AM by Rebecca Timms, Contributing Writer If you asked me what the Public Relations Student Society of America (PRSSA) was four years ago, I’d have shrugged my shoulders or made a timid guess at its purpose. Today, I’m the

Biographies for Spring 2010 – Volume IV, Issue II

Haley Barr – Phenix City, Ala. Major/Minor: Public Relations/Creative Writing Academic Achievements: Kappa Tau Alpha, President’s List (Fall 2007) and Dean’s List (Fall 2006–Spring 2007 and Spring 2008–Fall 2009) Jobs & Internships: UA Media Relations, Intern (Spring 2010); UA Psychology Department, Life Project, Account Coordinator (Spring 2010); UA Alumni

Contributing Writers – Volume IV, Issue II, Spring 2010

Lauren Novo is a senior at Florida State University with a double major in media/communication studies and creative writing. Additionally, she serves as the staff writer for Trusteria Services, a regional company in Tallahassee, and as a public relations staff assistant for RB Oppenheim Associates, a

Insights of a Publicist: Interview with Brian Mayes

Posted At: May 10, 2010 11:25 PM by Megan Parks With all the glitz and glamour, the entertainment industry isn’t just about musicians and actors. It’s a business where great PR is a necessity for success. Publicity plays a huge role in the music industry. Record

Internships and Money — What’s the Answer?

Posted At: May 10, 2010 1:06 PM by Rachel Davis In an industry like public relations, only so much can be learned inside a classroom. A lot of training comes from hands-on experience, and employers expect those seeking public relations jobs to have experience in their

Noteworthy Work: Past Campaigns That Deserve a Second Look

Posted At: May 10, 2010 12:44 PM by Caroline Beard In looking at the 2009 PRWeek awards, the diversity of the award-winning campaigns is impressive; they range from touching and heartfelt (“A New Face for Lai”) to humorous (“‘What Would You Do for a Klondike Bar’

Arbor Day Foundation is Planting Seeds for PR to Grow

Posted At: April 23, 2010 4:28 PM by Autumn Winsett The stakes are high in nonprofit organizations. There are many audiences to serve and limited resources to execute plans. Communicating to stakeholders in new, effective and innovative ways is crucial. The role of a nonprofit organization

The Value of Trade Publications in PR

Posted At: April 23, 2010 12:50 PM by Madeline Reeves While mass media publications have widespread readership, the targeted nature of trade publications make the information that appears within them even more influential. What makes trade publications so valuable, and how are they being utilized in

What is Public Relations?

Posted At: April 23, 2010 10:55 AM by Scott Young We see many articles and blog posts about what PR isn’t, but rarely do we see information about what PR really is outside the classroom. Students seem to be confused as they enroll for PR classes.

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