The New Mainstream: How BODEN Agency Champions Latino Excellence in PR
Miami’s BODEN Agency leads culture-first PR, helping brands authentically connect with Hispanic audiences while shaping the future of mainstream public relations.
Inside the Glamour and Grit of Influencer Marketing
Influencer marketing merges authenticity, strategy and compliance, turning sponsored content into powerful, trust-driven campaigns that deliver real returns for brands.
John Cena’s Skincare Scare Is the Star of a New Neutrogena Campaign
Only 30% of women wear sunscreen daily—so Neutrogena teamed up with John Cena to make protection impossible to ignore.
Poppi’s Poppin’ PR
Poppi began as a “Shark Tank” pitch that turned a multimillion-dollar disruption to the direct-to-consumer beverage industry. Loved by all ages, Poppi has made a
Media Training Legends
Media training shapes Alabama athletes’ consistency, professionalism, and brand, equipping them to handle interviews, build relationships, and uphold a legacy rooted in tradition.
Putting out the PR “Fyre”: Will Festival’s Comeback Save Its Reputation?
The 2017 Fyre Festival became the poster child for event disasters and scams, leaving customers sleeping in disaster relief tents and limited food.