Butter Doesn’t Always Make It Better Mar. 12, 2014 by Addison Viani After a damaging scandal, Paula Deen rebuilt her brand through retreat, repeated apologies, and new investments, gradually restoring partnerships, public trust, and her business Read More
Women Entrepreneurs Talk Public Relations and Marketing Feb. 24, 2014 by Addison Viani What turns a passion project into a real business? For these entrepreneurs, the answer was strategic PR and social media. Read More