Posted on October 18, 2016, at 2:05 p.m. by Nicole Morgan. Calling all Instagrammers, a new filter has been released…and it is not for your photos. With millions of users daily, Instagram has become a popular platform for people to share photos and videos. Among those users are celebrities who maintain their brand images and […]
Published on October 17, 2016, at 4:33 p.m. by Sonny Franks Attending a conference in any industry can be daunting. But when you think about attending an event full of the best and brightest of the public relations industry — a group that prides itself on its networking prowess — that feeling can go from daunting […]
Published on October 16, 2016, at 11:50 a.m. By Kennedy Studdard. For any student majoring in public relations, it is important to recognize that diversity matters. From interests and hobbies to a person’s background and identity, no two people are the same, and everyone has a different path. Some enter college knowing what public relations […]
Published on October 14, 2016, at 10:37 a.m. By Brittany Ray When organizations undergo a rebrand, their publics take notice. But why do organizations engage a process that can change their appearance completely? Rebranding can occur within an organization for an array of reasons. This can include the desire to appear visually different or the need […]
Published on October 12, 2016, at 11:20 p.m. By Ashley Stults Amazon recently launched a PR campaign of 10-second ads promoting its smart speaker product, Amazon Echo. Released in the U.S. in 2015, Echo was an instant hit. The product often referred to as Alexa is a speaker device that is capable of playing music, taking […]
Published on October 11, 2016, at 3:16 p.m. By Amelia Neumeister. Brand, branding and brand marketing are three words that many public relations practitioners, advertisers and marketers use very regularly to describe an organization’s presence in the world. But more and more often, organizations are moving their identities from paper to the digital world. Consumers see […]
Published on October 10, 2016, at 3:36 p.m. By Megan Perkins What’s the point of going to a Zac Brown Band concert if I don’t Snapchat a video of me poorly singing along to “Chicken Fried”? Why should I go hiking if I don’t even make it to the top of the mountain to get that […]
Published on October 10, 2016, at 12:23 p.m. By Mary Catherine Molay Preparing meals for an individual with a food allergy can be a challenge; however, the fear of an allergic reaction should not hinder anyone from eating foods that can provide the same type of satisfaction. My previous article in this series, “Food Allergies: Are […]
Posted on October 7, 2016, at 2:55 p.m. by Nicole Morgan. Have you ever wanted to visit a fictional place from a book or a movie? Loyal fans of the beloved television series, “Gilmore Girls,” know this feeling all too well. We’ve all wanted to book a room at Lorelai’s Dragonfly Inn or attend a […]
Posted on October 5, 2016, at 6:43 p.m. by Melody Schmidt. Since its inception, Austin City Limits (ACL) has brought 15 years of some of the world’s best live music to the city of Austin, Texas. But how did Austin City Limits, which started out as a relatively humble, little music festival back in 2002, […]
