A Royal PR Opportunity

By Amanda Coppock Once upon a time there was a beautiful brunette commoner who went to St. Andrew’s University and caught the eye of a prince. After a long courtship the prince finally proposed to…

BP’s Perfect Storm, One Year Later

By: Miriam Fry Today marks the one-year anniversary of the BP Oil Spill in the Gulf of Mexico, which has been recorded as the largest oil spill in U.S. history. The scope of damage from…

Sarcasm So Works the Best

by Katherine Baker When you think of a YouTube video that you have watched dozens of times, what do you see? Do you see animals, babies, double rainbows or maybe even men getting kicked in…

Pauly D Does NOT Approve This Message

By Hannah McDaniel The current generation of consumers is unlike any other. Generation Y does not know how to handle positive reinforcement, and most of us respond best to negative criticism. We are fine with…

Staying Social Beyond Facebook

By Hannah McDaniel A social networking panic recently arose when an article released by Weekly World News, reported that Facebook was shutting down. Mind you, this is a blog that regularly reports on aliens and…

Dude, Where’s My Website Traffic?

Last May, I took on the job of creating a website for LessThanUThink, a student-run communications campaign combating binge drinking on campus using a $75,000 grant from The Century Council. At the time, I thought…

Failure to Tweet: The Bieber Effect

Celebs should worry about what they tweet, but what about what they don’t tweet? Are they liable for this as well? We know about the benefits of social media, but has anyone considered what a…

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