Theater marketing Archives - Platform Magazine

Performing Arts PR 101

March 2, 2018

Published on March 2, 2018, at 3:30 p.m. by Elizabeth Driver. Theater. Music. Dance. In the performing arts, you can never see the same show twice. Different from any other art form, live performances change with every curtain call. Audience members witness a one-of-a-kind performance

The Difficulty of Theater Marketing

April 10, 2015

Posted: April 10, 2015, 5:11 p.m. by Mackensie Henderson. With a significant drop in performing arts attendance, having a theater-marketing guru is imperative to the success of a theater. According to a survey conducted by the National Endowment for the Arts, analytics show that audience attendance

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