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The Hunt for the Perfect Laptop: Where to Begin

The Hunt for the Perfect Laptop: Where to Begin

Published on January 17, 2019, at 12:34 p.m. by Emily Hillhouse. There’s no frustration quite like when your beloved laptop starts showing signs of deterioration. According to Gallup, 79 percent of Americans ages 18 to 29 own laptops, while only 41 percent own desktop computers.

The Ethical Frontier: Reimagining PR in the Age of AI

The Ethical Frontier: Reimagining PR in the Age of AI

Published on April 9, 2018, at 3:13 p.m. by Skylar Spencer. Spam filters, Google Maps traffic predictions, mobile check deposits, voice-to-text. Other than being a part of everyday life, what do all of these features have in common? Artificial intelligence. AI has been infused into

Less Visible Industries Are No Less Meaningful

Less Visible Industries Are No Less Meaningful

Published on February 14, 2018, at 7:07 p.m. by Alyssa Comins. People are most comfortable with the familiar. Perhaps that is why it seems most public relations students hope to represent clients in the consumer, fashion, and sports and entertainment sectors. These industries are most

Hang Up and Hang Out

Hang Up and Hang Out

Published on November 16, 2017, at 12:56 p.m. by Hyland Stockton. Meeting begins. Cue laptops and cell phones. Five minutes in, you realize you have no idea what has been said, but at least you look busy, right? Well, maybe not. While technology offers many benefits,

Social Media Story Smackdown: Instagram vs. Snapchat

Social Media Story Smackdown: Instagram vs. Snapchat

Published on October 17, 2017, at 1:29 p.m. by Brooke Bailey. In the battle between rapid-fire, photo- and video-sharing services, it can be difficult to know which platform is best for an organization: Instagram “stories” or Snapchat. Since Instagram introduced its “stories” feature, there’s been

Marketing and Public Relations: The Value of Switching Hats

Marketing and Public Relations: The Value of Switching Hats

Published on April 25, 2017, at 11:00 a.m. by Julia Cione. Public relations and marketing jobs seem to have many overlapping roles in the job market. There are obvious differences between the two industries; however, it is important to recognize the ways in which they are

Behind the Chip

Behind the Chip

Published on March 8, 2017, at 8:34 a.m. by Clara Balestrieri. “Please insert chip.” We’re all familiar with hearing this when making a purchase. Sometimes it’s more convenient than using cash and struggling to put the change back in your wallet while the person behind you

Make IT in PR

Make IT in PR

by Rachel Chandler. Posted on April 27, 2016, at 9:30 p.m. Technology and its advancements have had an obvious effect on the work field and how we grasp the professional world today. In the past, public relations was purely focused on reaching the most high-profile

Technology and Public Relations: Improving the Industry

Technology and Public Relations: Improving the Industry

Posted on April 18, 2016, at 6:50 p.m. by Kenzie Winn. Technology. What associations come to mind when reading the word? The word “technology” is jam-packed with connotations. My thoughts are flooded with the days that I actually wanted to receive emails and would anxiously

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