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SMNR: Flash to the Future

Posted At: April 9, 2008 12:23 PM by Suzanne Flanagan The traditional press release has been given a face-lift. The social media news release (SMNR) was created in order to generate a more positive, productive relationship between PR practitioners and the media. The new SMNR

Try Me! A Look at Interactive Internet Innovations

Posted At: April 9, 2008 12:19 PM by Suzanne Flanagan With the world’s increasing demand and dependence on the Internet, many businesses are trying a new way to communicate with their key publics. Interactive Internet marketing is a savvy, cost efficient way to generate attention.

Do a Little Dance: A Profile of Dance PR Professional Pam Chancey

Posted At: April 9, 2008 12:11 PM by Suzanne Flanagan I interviewed Alabama graduate Pam Chancey, the executive director of Broadway Dance Centre’s The PULSE, to gather her thoughts on the direction of the entertainment PR industry, specifically in dance PR. Here is what she

Food Fight: Quiznos versus Subway

Recently Quiznos and Subway sandwich franchises have been involved in a legal battle over Quiznos’ “Quiznos Vs. Subway TV Ad Challenge” in which consumers were asked to submit videos depicting how Quiznos is superior to Subway. There was only one winning video that was shown

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