Published on October 6, 2023, 5:00 p.m.by Katherine Williams. Public relations and marketing have a history of intersectionality in brand management. The lines between marketing and PR often blur when it comes to content creation, storytelling and effective messaging. According to the 2020 Global Communications Report, 90%
Published on April 19, at 2:03 p.m. by Kyrsten Eller. The main purpose of a nonprofit is to improve quality of life, whether that be for members of a local community or for the planet. Both Operation Climate and Cool Kids Clubhouse are prime examples
Published on February 19, 2021, at 5:48 p.m. by Bella Valentini. Last spring as COVID-19 spread rapidly across the country, college students unexpectedly packed their belongings and headed home to complete their spring semesters in a completely virtual setting. With this change, many students found that
Published on April 2,2020, at 9:01 p.m. by Janie Creighton. In The Importance of PR for Tech Startups, Account Supervisor at PRLab Yuexin Qu said, “Good PR can help startups shape positive public images,” “establish social media and traditional media networks,” generate monetary growth and
Published on October 23, 2019, at 6:42 p.m. by Ali Cushing. The term “startup” has been bandied around at an increasing rate over the past few years describing young ventures taken by opportunists, such as the creation of hip new apps and small business proposals.
Published on June 3, 2019, at 7:46 a.m. by Amelia Mecham, Guest Contributor. Last summer I took a company from zero marketing to a full strategic communications plan. It was a steep learning curve for the company—and for me. In this post, I’ll share why
Posted on September 30, 2016, at 3:50 p.m. by Nicole Morgan. It’s a busy Thursday night in Fayetteville, Arkansas, and Rich Moran is fueling up his Nissan Xterra to start his shift as an Uber driver. Once his tank is full, he taps onto the
Posted: January 15, 2015, 10:12 a.m. by Kelsey Weiss. Oh, Tinder. Some people love you; some people hate you. The mere mention of your name either causes an adrenaline rush or brings chills down spines — depending on who you ask. With more than 1 billion
