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Brand Podcasts: Public Relations Goes Live

Brand Podcasts: Public Relations Goes Live

Published on September 27, 2021, at 7:00 p.m. by Amelia McGowan. Over the past several years, podcasts have exploded as a new source of media content. In fact, during the first half of 2020 alone, 383,678 new podcasts were launched — that’s more than the number of

Yeah, Greenville, S.C., Is THAT Greenville

Yeah, Greenville, S.C., Is THAT Greenville

Posted At: October 18, 2013 10:37 a.m. by Sarah de Jong. Imagine a city of 60,000 that has been featured in O, the Oprah Magazine, Southern Living, Men’s Journal, Martha Stewart Living, Saveur, Travel + Leisure, The Boston Globe and dozens more. You wouldn’t think

Building a Brand: Rebecca Gordon’s Buttermilk Lipstick

Building a Brand: Rebecca Gordon’s Buttermilk Lipstick

Posted At: June 20, 2013 2:30 P.M. by Casey Rogers It is harder than ever for professionals to set themselves and their careers apart from those around them. Success is now measured not only by one’s career accomplishments, but also by one’s personal brand. Because ever-emerging

Back in Business, the Southern Way

Posted At: January 27, 2012 3:30 AM by Dorothy Griffth Can an entire geographical region become a brand, marketed to the rest of the world as something good and desirable? That’s what it appears the Southeastern United States has done in the past few years.

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