Sears Archives - Platform Magazine

Corporate PR Practice in Following Trends

April 5, 2018

Published on April 5, 2018, at 10:36 a.m. by Elizabeth Driver. Knowledge plays a vital role in the public relations profession. Practitioners are expected to continuously develop and expand their understanding of the ever-changing PR industry. For some, this may include checking daily trade news,

Holiday PR: Companies Who Believe It’s Better to Give Than Receive

December 23, 2010

During a time of year when time and money seem to be consistently troublesome issues, companies and organizations are working to share the wealth by generously giving back to the public and their communities. Public relations professionals know the importance of holiday PR and the

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