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Publicity Perspectives from Three Music Industry Insiders

Publicity Perspectives from Three Music Industry Insiders

Published on April 19, 2019, at 10:50 a.m. by Michaela McLean. Due to the ever-changing digital landscape, the music industry has drastically evolved in the last decade. For example, vinyl records and cassette tapes have been replaced by streaming services, such as iTunes and Spotify.

Netflix’s Impact on the Entertainment Industry

Netflix’s Impact on the Entertainment Industry

Published on February 16, 2018, at 1:15 p.m. by Alana Doyle. Remember when television shows and movies were only available at a certain time and disappeared soon after? The arrival of Netflix changed the game in the entertainment industry. The draw With more than 117

Celebrity Feud or Publicity Stunt?

Celebrity Feud or Publicity Stunt?

Published on Sept. 29, 2017 at 7:44 p.m. by Lexi McKenzie. Celebrity feuds have been around for decades — the first and most infamous clash occurring between Bette Davis and Joan Crawford. Most recently, the feud between Katy Perry and Taylor Swift has dominated headlines; Nicki

The Beauty of Publicity

The Beauty of Publicity

Published on April 3, 2017, at 8:10 a.m. by Tristen Gell. The live-action “Beauty and the Beast” movie has been one of the most highly anticipated films of 2017. According to The Guardian, the original teaser-trailer broke the record for the number of views of a teaser-style

Trump Jr. Tastes the Rainbow

Trump Jr. Tastes the Rainbow

Published on September 30, 2016, at 4:10 p.m. By Ashley Stults As if this election season hasn’t been enough of a train wreck, Donald Trump Jr. recently added to the chaos when he tweeted a picture of a bowl of Skittles with the words “If I had

Toeing the Line: Using Comedy in the Practice of Public Relations

Toeing the Line: Using Comedy in the Practice of Public Relations

Published on March 25, 2016, at 6:50 p.m. by Drew Pendleton. Professionalism comes with the territory of entering the world of public relations. In a fast-moving industry where every step a PR pro takes can make a difference, the use of humor in a campaign

Campaigning the Golden Man

Campaigning the Golden Man

Posted on February 12, 2016, at 1:12 p.m. by Drew Pendleton. When the Oscars are broadcast every winter, they signal more than just the end of a year in film. They also signal the end of months of campaigning, the end of a calendar stuffed

Lights, Camera, Fashion, PR

Lights, Camera, Fashion, PR

Posted: September 26, 2014, 7:45 p.m. by Katie Foster Howard. Cameras flash, fans squeal and photographers demand more angles, more poses. In the middle of this red carpet frenzy, a celebrity has one very important question to answer: “Who are you wearing?”   The red

Managing Celebrities

Managing Celebrities

Posted: August 7, 2014, 10:17 a.m. by Amber Ingram. Celebrities . . . we can’t get enough of them, from the entertainment they provide to their drama-filled lives. It takes more than just a pretty face to win over the public’s attention. Public relations is

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