Public Relations 101
You may think you know what public relations entails, but think again. PR is not event planning. Considering I am pursuing a degree in marketing, I encounter students from inside and outside of the public…
Articles Tagged “public relations”
Leadership styles in the PR field
What is a leader? Should a leader be humble? Bossy? Encouraging? Defining leadership has never been easy. What makes a leader specifically in the public relations field? Is it knowing how to effectively use social…
It’s More Than a Logo
Branding — the word once screamed advertising to me. I always have understood its ability to establish a marketable item and obviously associated it with a set of skills different from the general public relations…
An Odd Place, Explained
The public perception of Jon and Kate Gosslin, stars of TLC’s hit television series Jon and Kate Plus 8, varies across the blogosphere, in turn putting PR professionals to work. Aspiring to work in the pubic…
Customer Service: A Stepping Stool to Public Relations
“The customer’s always right.” This is the common motto spoken by managers across the nation, over and over again. Since the beginning of October I have worked as an account executive selling advertising space to…
A Time of Transition
Barack Obama’s campaign trail was paved with technology and innovation. During his two-year campaign for change, Obama and his staff utilized social media networks like Facebook and Twitter and technology like text messaging to connect…
Get A Personality
Throughout my years as a student, I’ve heard teachers and practitioners alike ask students why they want to enter the field of public relations. And much to my dismay, the answer usually involves the term…
The PR Department… A thing of the past?
Currently, the economy is not at its best. This may be the most obvious declaration you have read in quite some time. Our daily activities consist of eating, sleeping, working and being reminded of how…
Celebrities Fight For a Cause
Celebrities define our culture. You buy a certain style of dress, brand of jeans, type of video game or cup of coffee because the celebrity you admire the most purchases that same kind. They serve…