Progressive PR: Golin Reclaims the Industry

Published on December 12, 2018, at 2:35 p.m. by Elizabeth Summers. Golin announced its movement to reclaim and redefine public relations this November. The movement embodies the very foundation on which Golin is built: progressive…

Agencies Big and Small: Finding the Right Fit for You

Published on December 6, 2018, at 8:15 a.m. by McClelland Schilling. Hundreds of new students walk through the doors of Reese Phifer Hall at The University of Alabama every year. These students come from all…

Harry Potter and the Goblet of Ethics

Published on December 4, 2018, at 11:35 a.m. by Emily Hillhouse. From the importance of fighting evil, to the value of friendship, to the idea that there’s a place for everyone in this world, J.K.…

The Hunt for the Perfect Laptop: Where to Begin

Published on January 17, 2019, at 12:34 p.m. by Emily Hillhouse. There’s no frustration quite like when your beloved laptop starts showing signs of deterioration. According to Gallup, 79 percent of Americans ages 18 to…

Getting in the Zone: Focusing for PR Pros

Published on November 30, 2018, at 11:40 a.m. by Emily Hillhouse. Maximizing productivity is not always easy, especially when there are distractions that keep you from focusing on the tasks at hand. If you feel…

Agency Profile – Jackson Spalding

Published on November 28, 2018, at 7:50 a.m. by Ali Carden. Atlanta, Dallas and Athens are all homes to Jackson Spalding, an agency with a goal to “help brands bring meaningful experiences to life.” As…

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A PR Pro’s Guide to Surviving Holiday Small Talk

Published on November 27, 2018, at 9:10 a.m. by McClelland Schilling. The holidays are right around the corner, and I can practically smell the evergreen and home-cooked meals. But as my desire for eggnog and…

Turkey, Stuffing, Pie and Public Relations

Published on November 19, 2018, at 3:40 p.m. by Reagin Edwards. Halloween has passed, Christmas decorations are hitting the stores, and there are even some radio stations already playing Christmas music. There is one holiday…

Silently Sealing the Deal: Nonverbal Interview Communication

Published on October 31, 2018, at 3:45 p.m. by McClelland Schilling. When preparing for an interview, interviewees spend countless hours researching the company, preparing for anticipated questions and picking out the perfect interview outfit. While…

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