The Benefits of Using a Niche Job Board

Published on February 22, 2018, at 12:21 p.m. by Stephanie Zielinski. When searching for a new job, there are many career sites to consider. Some make the application process easy for the applicant, others make…

PR for the PR Industry

Published on January 23, 2018, at 10:48 a.m. by Lexi McKenzie. The surplus of young public relations professionals being churned out every graduation season makes our jobs that much more difficult. Not only is there…

A Big Day for Small Things

Published on November 27, 2017, at 5:11 p.m. by Hope Todd. Last week I was sitting in an executive board meeting for The University of Alabama’s PRSSA chapter. Our PRSA liaison, Halle Russo, asked if…

From Platform to Practitioner

Published on October 12, 2017, at 6:45 p.m. by Kirby Tifverman. Brasfield & Gorrie communications manager Meg Burton says the best career advice she has received is, “there is no substitute for hard work,” and…

Houston, We Have a Silver Anvil

Published on Sept. 13, 2017 at 2:56 p.m. by Elizabeth Selmarten. NASA recently earned recognition for its “Year in Space: Communicating NASA’s Historic One-Year Mission from Space to Ground” program at the PRSA 2017 Silver…

A Healthy Industry: The State of Health Care PR

Published on November 15, 2016, at 1:59 p.m. by Amelia Neumeister. When talking about public relations sectors, the main specialties thought about are technology, entertainment, sports, fashion and food. But one of the biggest sectors…

What the “Other” Thinks of PR

Published on November 11, 2016, at 12:41 p.m. by Megan Perkins. Doctors save lives. Teachers educate students. Police officers fight crime. Public relations practitioners write press releases? The entirety of the public relations profession cannot…

Defining Public Relations

Published on August 22, 2017, at 12:56 p.m. by Elizabeth Broussard. What exactly is public relations? That seems to be the million-dollar question for insiders and outsiders alike. Practitioners know what they do but have…

Risky Business: PR and Creativity

by Drew Pendleton. Posted on April 20, 2016, at 4:30 p.m. Have you ever seen a PR campaign that was really “out there”? What about one that, by traditional standards, breaks every “rule” of what…

The YoPro You Need to Know

by Lindsey Young. Published on April 13, 2016, at 4:15 p.m. Every year, PRWeek awards the best and the brightest in the industry for their outstanding achievements. The awards have been established as the communications…

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