Leadership styles in the PR field

What is a leader? Should a leader be humble? Bossy? Encouraging? Defining leadership has never been easy. What makes a leader specifically in the public relations field? Is it knowing how to effectively use social…

Beijing’s Olympic-Size Public Relations Campaign

Four months before the largest sporting event for athletes with disabilities was held in Beijing, China, a 7.9-magnitude earthquake devastated the Sichuan province 930 miles away from the nation’s capitol. While emergency workers flooded the…

Customer Service: A Stepping Stool to Public Relations

“The customer’s always right.” This is the common motto spoken by managers across the nation, over and over again.  Since the beginning of October I have worked as an account executive selling advertising space to…

A Time of Transition

Barack Obama’s campaign trail was paved with technology and innovation. During his two-year campaign for change, Obama and his staff utilized social media networks like Facebook and Twitter and technology like text messaging to connect…

The Biggest Threats Facing PR

Earlier this year, when reading a colleague’s blog post, it occurred to me that there are some very real threats facing us as PR Practitioners, both in terms of detriment to the field and harm…

Financial Crisis or Moral Crisis?

USA Today recently pointed out that corporate apologies are becoming more and more rare in the face of the current economic crisis. The article argues that CEOs see admitting blame as a sign of weakness,…

Couture, Catwalks, Controversy & Counterfeits

In the world of public relations and fashion, image seems to be everything. Your reputation, who you know, and in some cases, what you’re wearing can make or break you. The all-important question seems to…

Multicultural PR

Over the past few years, U.S. demographics have been constantly changing. Slowly, the minority is now becoming the majority. According to the U.S. Census Bureau, nearly one in ten U.S. counties has more than 50…

PR in the New Economy

In today’s world it’s getting harder to make ends meet. The economy is on everyone’s mind during this time of banking crises, foreclosures, high gas prices and the ever-declining value of the dollar. In this…

Juicy Campus: Too Hot for Comfort

WARNING: To those interested in visiting this Web site (http://www.juicycampus.com/posts/gossips/all-campuses/), be aware of the hateful speech and offensive language and material. Look out Facebook, beware MySpace, there’s a new social media sheriff in town. Just…

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