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When the Boss Slips Up…

Posted At: May 21, 2013 8:30 a.m. by Lindsey Green Although the PR team for any high profile public figure or institution is probably accustomed to busy schedules and hectic lifestyles, no amount of careful planning can prepare them for when the boss says something inappropriate.

Developing Thought Leadership: Connie Ward and Thought Leader Zone

Developing Thought Leadership: Connie Ward and Thought Leader Zone

  Posted At: May 1, 2013 10:00 p.m. by Lindsey Green   What is a thought leader? Connie Ward defines it in four ways: 1. Thought leaders are people who make other people think. 2. Thought leaders will throw a javelin to just the right place

What Makes a Beautiful Campaign?

Posted At: April 29, 2013 5:00 P.M. by Kaitlyn Honnold What happens when a clothing company tells you to buy fewer clothes? Or how about when a beauty product company tells you you’re beautiful just the way you are? Such is the trend of companies trying

PR and Politics

PR and Politics

Posted At: April 26, 2013 12:23 p.m. by Grayson Martin The field of public relations has changed tremendously and so have the skill sets of its practitioners. PR professionals now have a wide range of abilities in order to satisfy as many of their clients’

The Horsepower of Conversation: IndyCar PR

Posted At: April 26, 2013 12:04 p.m. by Jessica Ruffin The sun glistened brightly against the clear blue sky, shining upon the shoulders of the pedestrians below. The smell of fresh green grass filled everyone’s noses as they made their way to the track. Armed

Beanbags to Conference Tables: rbb Public Relations

Beanbags to Conference Tables: rbb Public Relations

Posted At: April 24, 2013 7:40 P.M. by Kaitlyn Honnold “You’re shrunk to the height of a nickel and thrown into a blender. Your mass is reduced so that your density is the same as usual. The blades start moving in sixty seconds. What do you

Around the World in Four Hours: International Cottages

Posted At: April 23, 2013 10:00 p.m. by Haley Clemons You don’t need a passport to travel the world. In one afternoon, I learned that Denmark invented Legos, mythical trolls can be found in Norway’s forests and Austrian hot chocolate is indisputably the best. With

Toeing the Line

Posted At: April 22, 2013 2:35 p.m. by Jessica Ruffin A young blonde woman stares off in another direction, her clothes torn and her skin covered in gashes. Her surroundings reflect chaos and tragedy, the ground overtaken by puddles of blood and debris.  This picture

Prescription for Disaster?

Posted At: April 22, 2013 2:00 p.m. by Haley Clemons Could the necessary 911 call be changing to a 911 tweet? Surprisingly, this question is not as farfetched as it may seem. Thanks to social media, medical assistance and diagnoses are coming in the form

Enough Is Enough, JCP

Posted At: April 19, 2013 2:00 p.m. by Lindsey Green Earlier this month, JCPenney fired CEO Ron Johnson after 17 months of a major rebranding attempt. Critics have been quick to criticize the former Apple executive, labeling the move and the CEO as failures almost as soon as the

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