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Spotify Turns Up Brand Loyalty

Spotify Turns Up Brand Loyalty

Published on October 14, 2020, at 6:55 p.m. by Tess Hensley. Coke vs. Pepsi. iPhone vs. Android. Chick-fil-A vs. Popeyes. Spotify vs. . . every other music-streaming app. Spotify continues to lead paid music subscriptions and today, users are more active and loyal to the brand than

Earning Our Seat at the Table

​Posted At: November 20, 2012 4:00 P.M. by Sam Nathews The public relations professional is the runt of the corporate litter. For those of us who stir and generate conversation on behalf of an organization, there has also been, for some time, an internal conversation

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