Clickbait: The Good, the Bad and the Ugly

Published on November 20, 2018, at 8:10 a.m. by Emily Hillhouse. Clickbait is everywhere — scroll through Twitter, Facebook or any news site, and take in how many headlines boast information one “will not believe”…

Going Beyond the Reputation: Vegetables and PR

Posted At: February 28, 2012 1:30 PM
by Rachel Childers
Most Americans do it. They look at their dinner plates and instead of seeing a colorful array of of food, they see mostly tans and browns, leaving their plate a little bland.

Safe landing with good customer service

by Sarah Shea For many, travel is a necessary evil. Business people travel several times a week, normally going through the motions like zombies. While I love to travel, I find myself loathing the “getting…

For the PR practitioner, no news is bad news

by Dorothy Griffith As public relations students, it’s easy to get bogged down with writing news releases and frantically editing our work for AP style errors. But what happens when we get too immersed in…

The New and Improved PR Practitioner

by: Alex Reichenbach PR practitioners have always been expected to have impressive writing and communication skills to show on their résumés. Although these skills are important, they are only the beginning of what is expected…